Monday, July 8, 2013

Dazed and Confused: The Legacy of David Stern

First appeared on July 3, 2013
in The Lebanon Reporter

David Stern seems like a legacy guy. There’s nothing wrong with legacy guys of course, unless they elbow women and children aside on their way to the life boat claiming they’ve ‘yet to fulfill their legacy’ that is. So as Stern climbs some stacked milk crates to board his trusty steed and steer himself into the sunset after 30 years as NBA League Commissioner, the part-time pretend sports columnist in all of us must wonder, what is his legacy?

When he assumed his post during the winter of 1984, the league was fumbling its way through a dark period. The Bird and Magic rivalry hadn’t hit its stride yet and the NBA had little more than some really tight uniforms, arenas that openly encouraged smoking and a former ABA star to hang its hat on. Nobody can argue Stern’s entrance marked an upturn in the fortunes of the league. However, what drove this surge in popularity is extremely debatable. Was it Stern’s steady hand, cunning business sense and flair for marketing or was it simply some dynamic basketball being played by two teams that were both piloted by mega-stars who legitimately hated losing to each other?

In his time as Commissioner, Stern’s experiences have run the gamut. He was accused of rigging the 1985 draft lottery that helped the Knicks land Patrick Ewing and later caused major unrest amongst players when the voices in his head told him to switch to a new basketball, thus replacing the one that had previously been in use for 37 years. During his tenure, 6 franchises had to relocate, the players’ wardrobe became subject to mandate, one referee was thrown in Federal prison and there were a total of four work stoppages.

Under Stern’s watch television contracts exploded, the league added 7 franchises, basketball became a global game which saw the infusion of talent from every inhabited continent and a luxury tax was put in place to try and prevent teams from adopting the New York Yankee blueprint for success.

But for all he’s done, Stern’s legacy may struggle to escape the shadow of today’s game. For when the Commissioner’s time comes and Saint Peter jingles the Keys to the Kingdom before him, the question “Is the NBA better off now than it was 30 years ago?” is sure to arise. In terms of pure economics the answer is technically yes, but when it comes to overall product quality, the answer must be a resounding no.

The influx of young talent has changed both the quality and style of professional basketball. Even the unorganized masses who staunchly oppose Stern, including those who ambush telemarketers with a well rehearsed anti-Stern rant or spend their free time tossing darts at a life size Fathead of the Commissioner they inexplicably keep pasted to their living room wall, have to admit he showed some cognizant understanding of basketball when recognizing inexperienced players are bad for business. For proof one need look no further than his instituting the infamous “One and Done” rule during the 2005 collective bargaining agreement.

Still it portends of large issues. Stern leaves behind a world where teams burn through coaches as if they were employees of a temp agency instead of experienced professors of basketball who know what’s best for the young men they lead. Stern’s legacy appears to be having created a system where players dictate most front office moves including which coaches to hire and players to pursue. This is a business model most fans are going to grow tired of quickly and one no well placed smile or anecdote will excuse.

No comments:

Post a Comment